SERVICES

a customized service to make your company shine

Strategic Planning

A good strategic planning exercise should be well prepared, well guided, and enjoyable. It should also be a moment of reflection and team cohesion where free expression and respect are necessary to ensure the effectiveness and richness of the process.

• Conduct an internal and external analysis of the environment (SWOT) – Strengths, Weaknesses, Opportunities, and Threats
• Rethink the mission, vision, and values
• Define objectives
• Develop strategies
• Build a comprehensive, realistic, and achievable action plan

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Business Positioning

An effective positioning strategy is essential to help your business have a special place in the hearts of your target customers. It should be aligned with your company’s mission, vision, and values.

• Define the objectives of the positioning exercise (improve brand awareness, increase sales, profit margin, enter new markets, etc.)
• Analyze the competition
• Identify competitive advantages
• Determine the desired positioning
• Develop a value proposition
• Develop an action plan
• Establish measurement and performance indicators

Implementation Support

This service can take various forms depending on the specific needs of the company and individuals on the management team. The goal is to help the team or individual managers achieve their objectives.

• Identify the specific needs of the team or individual
• Advise top executives on management and communication issues
• Help establish structures
• Ensure follow-ups on business and action plans
• Carry out interim projects