Who am I?

une vingtaine d’années dans des postes de haute direction à l’échelle internationale, plus de dix ans en consultation, cinq ans à Paris, expérience en produits et services de niche haut de gamme, de nombreux voyages, de la voile, de la photographie, de la culture et de l’aventure!

Ginette Desjardins

 

President & Founder

Twenty years in senior management positions on an international scale, over ten years in consulting, five years in Paris, experience in high-end niche products and services, extensive travel, sailing, photography, culture, and adventure!

Who am I?

une vingtaine d’années dans des postes de haute direction à l’échelle internationale, plus de dix ans en consultation, cinq ans à Paris, expérience en produits et services de niche haut de gamme, de nombreux voyages, de la voile, de la photographie, de la culture et de l’aventure!

Mission

To help businesses distinguish themselves and elevate their standing to reach the highest peaks!

At EGNA STRATÉGIE, I guide you throughout your journey, from strategic planning to your business positioning, and from creating action plans to ensuring their successful implementation. Whether it is expanding your operations, launching a new division, or exploring new markets, I’m here to assist you.

Markets of expertise and Geographic areas

EGNA STRATÉGIE, is specialized in niche, high-end, and luxury products and services. The targeted markets are primarily North America and Europe.

Unique Approach

What sets me apart is my ability to quickly understand your situation and leverage your existing strengths. Instead of reinventing the wheel where you already excel, I start from your current position to transform challenges into tangible achievements and success.

Authentic Tailoring

I believe in TRUE customization. My approach avoids unnecessary steps and wasted time during implementation. By working closely with you, as well as with executives and team leaders, I ensure that action plans materialize and expected results are achieved. Too often, strategies remain mere words on paper, without ever seeing the fruits of time and resource investments. With Egna Stratégie, I go the extra mile to bring your projects to life.

Mission

To help businesses distinguish themselves and elevate their standing to reach the highest peaks!

At EGNA STRATÉGIE, I guide you throughout your journey, from strategic planning to your business positioning, and from creating action plans to ensuring their successful implementation. Whether it is expanding your operations, launching a new division, or exploring new markets, I am here to assist you.

Markets of Expertise & Geographic Areas

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Unique Approach

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Authentic Tailoring

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The head and the heart are one!

At EGNA STRATÉGIE, my approach is simple, authentic, and tailored to your specific needs. I take into account intergenerational cohesion, corporate social responsibility (CSR), environment, social and governance (ESG), and the integration requirements of artificial intelligence (IA).

When assembling the project team, I seamlessly integrate your existing resources and/or collaborate with my partners. I appreciate creative yet feasible solutions.

My philosophy emphasizes a human-centered and transparent approach, maintaining a balance between professionalism and friendliness, all while aiming for desired business outcomes.

This is my vision of a 360-degree approach!

Spécialiste stratégie d'entreprise

Services

a customized service to make your company shine

 

strategic planning

Assisting your management team in rethinking your vision and mission, conducting an internal and external analysis of your environment, and then defining your common objectives, developing the strategies to implement, as well as a concrete, realistic, and achievable action plan.

business positioning

Conducting a business diagnosis, market analysis, opportunity research, and developing a business plan to strengthen the current positioning or reposition the company.

implementation support

Supporting executives to ensure the implementation of business plans and action plans. Identifying specific support needs, advising executives, helping to establish structures, and providing follow-up.

you succeed in business when you have heart

I spread my wings to make you shine